Both help your shoppers find the right product through conversation. The difference is UX and what sits underneath. Raventic's Ariel reasons over the catalog you already have. The Outfindo Product Guide is built on consumer research and its own verified product data. It knows both your customer and your products.

Both Outfindo and Raventic help shoppers navigate to the right choice. But they operate at different layers of your stack, which affects how reliable the recommendation actually is.
Raventic requires businesses to manage their own product data, while Outfindo provides a fully managed, end-to-end solution.
Outfindo provides a ready-made conversational flow based on customer behavior, while Raventic offers a chatbot solution that assumes the shopper already knows what to ask.
Outfindo offers a free trial for businesses, while Raventic upfront investment in time, effort, and money.
Outfindo offers a lower barrier to entry, whereas Raventic's AI assistant is bundled into comprehensive tiers.
Chatbot and product guide might look similar. Both talk to your shopper. In practice they ask the customer to do very different things, and they lean on very different foundations.
A chatbot answers. A guide leads. A chatbot waits for the shopper to type a question and answers it. That works only if the shopper already knows what to ask and what matters. A product guide leads the shopper through a few targeted questions and hands them a confident shortlist at the end, no product knowledge required.
The guide asks in the right order. A chatbot doesn't have to. Because we research each category first, the guide knows which questions actually decide the purchase, and asks them in that order of importance. A chatbot responds to whatever the shopper brings up, which isn't necessarily what matters most for choosing well.
A chatbot is only as good as the seller's data. A guide brings its own. A chatbot recommends and answers only as well as the product data the retailer happens to have. The Outfindo Guide is research-based and runs on a product data layer we build and verify ourselves, so it knows both the customer and the product, and can recommend with certainty.
Outfindo offers a free trial, allowing you to experience the complete solution with no commitment or upfront investment, thanks to its ready-made guidance flow based on extensive customer research. In contrast, Raventic's AI assistant is bundled into comprehensive tiers, such as its Growth plan, which starts at €549/month.
99
€/month
All you need for one category
599
€/month
Essential, plus advanced tools:
Talk to us
Ultimate customization & support:
99
€/month
All you need for one category
599
€/month
Essential, plus advanced tools:
Talk to us
Ultimate customization & support:
Feature-by-Feature Comparison
Outfindo
Raventic
Features
Ready-made solution
Yes
Yes
Sourcing and structuring product data
Yes
No (up to client)
Own consumer research per category
Yes
No (Personalizes per shopper)
Research-defined question flow (asks what matters most, in order)
Yes
No
A verifiable source behind every value ("no source, no claim")
Provenance + audit trail per SKU
Explains its reasoning, not the source of a value
Show results transparently (Displays recommendation logic clearly to users)
Yes
Yes
Customize colors and fonts
Yes
Yes
Standardizing Product Data
Yes
No (up to client)
Multi-language support
Yes
Yes
Support expert answer entry
Yes
Yes
Intro: Outfindo and Raventic both want to improve how shoppers choose. Their approaches and what they rely on to be right are fundamentally different.
Raventic positions Ariel as a reasoning assistant that lives in your store and explains why it recommends. The catch is what it reasons over: the product data you already have. It personalizes to a single shopper's history and preferences, but purchase history isn't the same as knowing what decides the purchase in a category. (What if last time the shopper was buying a gift, and this time they're buying for themselves? History may point the wrong way.) And a confident explanation built on unverified data isn't safer. It's more dangerous, because it sounds right whether or not it is.
The Outfindo Product Guide has one job: lead each shopper to the product that genuinely matches their needs. First, our research decodes what actually drives the decision in your category – for whom, for what, and why – so the guide asks the right questions in the right order. Then our own data layer sources, cross-checks and verifies the product facts those recommendations stand on, with a source behind every value. The shopper answers a few simple questions; the guide does the rest. Transparently, and without guesswork.
The point isn't "guide vs. chatbot." It's what's underneath the assistant. A reasoning agent is only as good as the catalog beneath it. Raventic makes the catalog you have easier to search and nicer to browse. Outfindo builds and verifies the catalog data first – the layer that determines whether a recommendation is actually right.
Any AI advisor, including Ariel, is only as reliable as the data it stands on. Outfindo builds that layer. Here's what "creating and verifying your data" actually means.
We don't rely on whatever happens to be in the catalog. We start with your feed and your own product pages, then complete and cross-verify the picture from additional sources across the web – HTML, PDF datasheets, even images – and merge it all into one verified dataset. Every value carries a source and can be traced back per SKU: no source, no claim. We also add the layers most catalogs (and most competitors) miss – what a product is for and who it's for, and, just as important, who it's NOT for. That last layer is the anti-return safeguard: it stops an over-confident recommendation from sending a shopper the wrong product, which is what drives returns and bad reviews.
Raventic works with the data already in your catalog. It makes that data more findable and better presented. Strong semantic and visual search, smart cross-sell, but it doesn't create new verified data or run category-level consumer research. If a decision-driving detail isn't in your catalog, it isn't in Ariel's answer either. When the catalog is thin, the assistant stays thin.
Choosing the right guided selling solution matters. Outfindo is best suited for businesses who want:
Just upload your product feed, and our AI agent instantly aligns your products to your customers' needs. You'll have a solution ready to deliver personalized shopping experiences within minutes.
We handle it all – from matching your products with insightful questions based on customer data, to ensuring every customer interaction effortlessly leads to the ideal choice.
Outfindo is intuitive, quick to set up, and completely hassle-free. Try the free trial and see firsthand how seamlessly it improves your customers' shopping journey.
Creating a seamless guided shopping experience means deeply understanding your customers and combining that insight with comprehensive product knowledge. Outfindo brings these two critical elements together, transforming them into intuitive solutions that effortlessly guide your customers every step of the way. How exactly do we achieve this?
An optimized research-driven guidance flow. Beacon dives into customer insights, uncovering patterns in decision-making processes across any product category, crafting a guidance flow that will optimize the customer journey from inquiry to purchase.
Automated customer behaviour analysis
Key topics, insights and needs
The right question for guidance
Forget managing product data manually! Diver, guided by Beacon, plunges into deep data depths, pulling out product specs in real time—straight from the manufacturers—and giving them a nice polish. That means your product descriptions are always up to date, enhanced, and human. All that time you sunk copy-pasting can now be used to help your customers make informed decisions. Your customers will thank you.
Automated product identification
Autonomous manufactured data gathering
AI enhanced product data
